Ideology Lesson Notes

Ideology

Ideology is a body of ideas or set of beliefs that underpins a process or institution and leads to social relations. These set of beliefs are those held bygroups within society, and the prevalent ones are those held by the ruling/dominant groups, it is the ideas behind a media text, the secret agenda of its producers, it is important to be able to identify the different ideological discourses that may be present in even an apparently simple photograph.

My Ideology that i want to get on the school newspaper/magazine about the school is some ideas i thought about in class, i could try and show the reader that the school offers education and care to the students and also brand new technology, by taking a picture of the front of the school sign with a student in front of it, holding an ipad which is the new technology that has been brought into the school.

I also looked at deyes high school VLE, to get more ideas for the school magazine front cover, i came across the welcome paragraph which i could use for the front cover.

"At Deyes High School we believe we offer education with a difference which enables us to maintain the very highest standards of learning and personal development.  We are noted for being a caring and well disciplined school and our key aim is to ensure that all students realise beyond their potential.  We are a happy school, with an energetic and talented staff committed to presenting high standards."

By looking at this paragraph, you could get a range of ideas, you could take a picture of one of the staff (Headteacher) with either the head boy or head girl laughing and smiling outside the school front, with  the huge sign of the school behind.

Image Ideas

This photo gives me an idea of taking a picture of the whole school, and adding the sign and how well presented the school is.

This photo gives me an idea of showing experiments with science and cooking and showing the readers that they enjoy lessons with cooking and science experiments.

This is also another idea i have found, i could take a picture of student enjoying lessons with sport and also uses the welcome paragraph by showing staff being energetic, and talented.

I started to think about what ideologies I wanted to present, and how I could achieve this through the newsletter.

Thinking about ideologies, creating the school newsletter you have to consider the main ideology and what deyes high offer to the students and parents and showing that through a newsletter.

Also deyes high are showing student that the buildings are changing and redeveloping the area so that it is safe towards the students. and also including pictures of the school in the newsletter of what is happening.