Contents - School

Front Cover - School

Pop Collage

My Target Audience

Genre - Pop

The genre i am focusing on is pop, the reason why i chose pop is because there is a bigger target audience for that chosen genre.

Adele Laurie Blue Adkins (born 5 May 1988), better known simply as Adele, is an English singer-songwriter, musician and multi-instrumentalist. 

she received the Brit Awards "Critics' Choice" award and won the BBC Sound of 2008. Her debut album, 19, was released in 2008 to much commercial and critical success. It certified four times platinum in the UK, and double platinum in the US.

Her career in the US was boosted by a Saturday Night Live appearance in late 2008. At the 2009 Grammy Awards, Adele received the awards for Best New Artist and Best Female Pop Vocal Performance.

Adele released her second album, in early 2011. The album was well received critically and surpassed the success of her debut. earning the singer six Grammy Awards in 2012 including Album of the Year, equalling the record for most Grammy Awards won by a female artist in one night

My Target audience

My target audience is someone who listens to rihanna, adele, and katy perry.

In there spare time, She spends time following her favourite  celebritys on twitter or looking for Vblogs or new music videos on youtube.

She also buys magazines with the cover of there favourite artist or the news of her celebrity.

She also spends time looking for news on there celebrity.

She also likes to spend time in hmv looking at posters and also looking for cds by new artist or bands.

She also looks at fashion magazines to get the latest look of stars like rihanna or taylor swift.

Photographs

Here are the photographs i have took for my school newsletter for deyes high school, as you can see i took 30 pictures to help make choose a final 8 pictures i can put in my newsletter.
i have finally choose the final 8 pictures for my prelim task : School Newsletter

Double Page Mock Up

Contents Mock Up

Annotated Nme Cover

Nme The Vaccines Magazine Annotated

Mock Up Front Cover

Mock Contents

On the contents page, i started to research different school newsletters and see what they added in there newspaper for example, fun zone, i decided to add the puzzle zone, and then i also added the holiday dates and messages from the head. and i also added sports news for the basketball team, and the cheerleading.

The Ipads have been brought in to the school to help students with there learning and give them a better way in discovering education through the ipads.

I have also looked at we will rock you, which was an event that was held last week at the school and it was a huge success and many people enjoyed the event.

I decided to also included the logo to remind parents what this newspaper is all about.

For new technology with the pictures i have used, meaning that there are new macs and ipads for younger students.

I also added a picture of the ipads being used, by a sixth form student, which will show parents, we have new technology.

i have also added gcse results at the bottom to remind parents that are school is successfull and will be very successfull.

I have also added a lure to pupils which will get them interested in trying effort in classes to win reward points for an ipad.

Laura Mulvey, Richard Dyer, Stanley Cohen Theorys.

IDEOLOGY - Amy Andrews

Laura Mulvey (The Male Gaze Theory)

The Concept of Gaze is one that deals with how an audience views the people presented.
Feminists can think about it in 3 ways, One is how men look at women, Two is How women look at themselves and three is how women look at other women .
Laura Mulvey created the term "Male Gaze" in 1975, she believes that in films, audiences have to view character from the perspective of a hetrosexual male.
The Gaze can also be directed toward members of the same gender for several reasons, not all of which are sexual, such as in comparison of body image or in clothing.

Richard dyer's star theory 

Richard dyer's star Theory is the idea that icons and celebs are constructed by institutions for financial gain and are built to target a specific audience or group of people.

It can be broken down into segments, audience and institutions, constructions and hegemony.

Audience and Institutions - Stars are made to make money for that purpose alone.

The insitution then models the stars image around the target audience, for example katy perry.

Constructions - The star is built for an audience, and is not an actual person.

The star is built specifically with someone signature to them that differentiates them from other stars, for example Nicki Minaj's fashion and lady gaga's.

Hegemony - We relate the star because they have a feature that we admire or share with them, this develops from an admiration into an idolization.

Some people may attempt to replicate what they like about the star, but this can be negative as even though stars are seen as role models, some abuse hard drugs and alcohol which can lead to people who worship these stars copying there actions.

Cohen Moral Panic

Cohen's Moral Panic is when a condition, episode, or groups of people which are a threat to society. Normally it's people in power who say what is threat - people like politicians, bishops, and the media. The theory says we take groups, like MPs and immigrants and turn into villains in the media. The media then will turn these groups into "folk devils" which makes people want the government to control these groups. In the UK, the BBFC classifies movies, as movies are evil in the media - e.g. certificates, 12, 15, 18 etc. (and MPAA in the United States).

School Newsletter Evaluation

Here is the deyes front cover newsletter,as you can see they have included dates to inform students and parents events coming up, and that will help students and teacher catch information if they wanted to know for example when the concert is and what time it will be on. also the colour scheme is quite effective because it includes the schools main colours, Red, Blue and light blue. You can also see that the target audience is also not just the students, the parents aswell because you can see the message from the head, she is explaining news about the school.

They also include mini paragraphs from the schools events and other news to interest the parents and students and tell them how successful it was that night. they are also promoting the school, the subjects and the events, to the students and the parents. if you want my opinion this page could bore readers because it isn't saying much about the term, hardly any pictures used for the page.

This page, sums up who the target audience is aimed at, and it targeted at students, and its a page that can help them with maths and give them time to have a practise, however students may not like this and think its a waste of time.

The attendance shows students and also parents how great the schools attendance and also promotes the school to primary students.

Mock Up front cover

This is my mock up on the front cover of the school newsletter, i decided to have the name "The Deyes Express" because it links to other newspapers i researched and it sound catchy and fun to use, i decided to put the logo of deyes in the corner and to make it stand out so people will know what this newsletter is all about.
The Motto really stands out to alot of people, especially for parents because they want to see what this school offers to there child, i also wanted to add the school reception to this magazine because it has changed since last year and they have added alot of new technology and new designs to the school, it also links in to the reception.
i also researched are school newsletter and added imformation to the newsletter.